In today's lesson you will be looking at FOUR frames of your choice from H&M's Close the Loop advertisement.
Select FOUR frames to analysis, Print Screen them and post them to a new blog post. For each frame you need write a brief analysis that considers the following:
Camera Shot / Angle
Lighiting
Costume
Staging
Performance
Sound (Diagetic / Non-Diagetic)
For each of the areas above try to infer how that is contributing to the representation of the brand. What is it communicating?
Below are frames that you may use if you wish.
Select FOUR frames to analysis, Print Screen them and post them to a new blog post. For each frame you need write a brief analysis that considers the following:
Camera Shot / Angle
Lighiting
Costume
Staging
Performance
Sound (Diagetic / Non-Diagetic)
For each of the areas above try to infer how that is contributing to the representation of the brand. What is it communicating?
Below are frames that you may use if you wish.
